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Understand the peripheral route to persuasion and how it influences consumer behavior through superficial cues like attractiveness, humor, and emotional appeal. Learn how this cognitive shortcut impacts decision-making, marketing strategies, and attitude change without deep processing. Master these psychological triggers to enhance your influence and improve audience engagement in your next campaign.
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| Title | Review of Central and Peripheral Routes to Persuasion Essay Example | StudyHippo.com |
|---|---|
| Dimensions | 1024 × 1077 px |
| Category | Study |
| Published | March 17, 2025 |
| Author | Zeus |
| Downloads | 1,738 |
| Views | 2,350 |
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